Friday, October 8, 2010
Poster Advertisement Culture in Chennai
If you have visited Chennai recently, you can see so many posters that, you will feel Chennai is like a crappy website with lot of flash images here and there. You will not be able to see things organized in the website and you will see more advertisement than that actual content itself!
At least there is a reason for politicians to show off and place their ads and appreciations on the roads for the public. These days, every common man, seems to seek for advertisement and place their full size banners.
These people spend a lot on Digital Banners, just for the sake of their personal advertisement!
What is the motive behind these posters? Are they trying to follow the leaders?
Atleast Digital Banners and Flex printing business in Chennai is doing good, due to this factor.
On that day, I saw a poster for birthday celebrations of some teenage boy - there were a list of friends with their pictures on the poster. I am sure all these people are from lower middle class families and they end up spending money on such things!
Are they willing or wishing to become popular by spending on these posters? I think they don't know the actual route of becoming famous - working hard and doing good to people!
It is surprising in some cases - to see such posters with their pictures on it unnecessarily! and sometimes it is funny!
Disclaimer: I am not blaming anyone in particular - this is a general comment and the photos are just available photos to manifest the poster culture in Chennai. Not to hurt anyone in Chennai!
It is an individuals wish to place posters anywhere they want! oh, by the way - I am there are rules from Corporation for where to place posters etc.,
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Effective today, poster culture is coming to an end.
ReplyDeleteChennai Commissioner has effected a rule of no posters/banners without prior permission. Also the banner will be on display 3 days before a function and only 2 days later.
Hope this changes!